Digital Marketing For Authors
Master Digital Marketing in 3 to 5 minute video segments
Last Updated
Jun 2021
Level
Students
Course includes:
Use Promo code rocket1 for $30 off
Who is this course for?
All writers who want to get an overview of online marketing
Overview
Digital marketing is an essential and easy to learn skill, which allows modern writers to find readers for themselves, in a rapidly evolving book market.
This short course, arranged in easily digestible 3 to 5 minute video segments you can watch when you find time, will help you to master this skill. There are no catches. You can unsubscribe from course emails any time at the bottom of the email.
What You'll Learn
What Digital Marketing is, and why authors need it
What a Digital Marketing & Social Media Audit is
What a 7 Pillar Digital Marketing Plan is
What the Digital Marketing Mix for Authors is
What SMART DM objectives are
What the classic marketing 5Ps are
How Zuckerberg's Law will affect you
What Attribution Management is
Why Book Marketing Plans Fail
Course Content
About the instructor
Laurence O'Bryan
Laurence O'Bryan, has been training authors, and others, in digital marketing since 2012. He is also a published author. Laurence was published by Harper Collins globally, and by ten other publishers in translation. His first novel, The Istanbul Puzzle, won the Southern California Writers Conference Best Novel award in 2007. Laurence founded BooksGoSocial.com and this training site to help other authors get discovered. His background includes over thirty years in sales, sales management, marketing and training. If you have any questions email: admin@booksgosocial.com
Learn more about LaurenceNo reviews yet.
About the instructor
Laurence O'Bryan
Laurence O'Bryan, has been training authors, and others, in digital marketing since 2012. He is also a published author. Laurence was published by Harper Collins globally, and by ten other publishers in translation. His first novel, The Istanbul Puzzle, won the Southern California Writers Conference Best Novel award in 2007. Laurence founded BooksGoSocial.com and this training site to help other authors get discovered. His background includes over thirty years in sales, sales management, marketing and training. If you have any questions email: admin@booksgosocial.com
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