How to Unlock the Secret Kindle Categories
Or, After doing hours of research to find that perfect category for your ebook, you discover that you just cannot select it?
As it turns out, Amazon doesn’t offer every existing category for you to select when you publish your book.
Well, you wouldn't be alone in this frustration. However, there is hope. There are a couple ways in which you can ensure that your book is included in the “secret category list” that Amazon doesn’t offer you.
In this article, you will learn:
- The importance of these secret categories
- How to unlock them
Okay, let me be clear. The list isn’t technically secret. As a matter of fact, there's a page to help you find out what categories exist that aren’t offered in your KDP dashboard when you're first uploading your book, but we'll get into that later.
Why Should You Enter Your Book Into These ‘Secret Categories'?
Simply put, these secret categories are not selectable in the KDP dashboard…that’s why. And being able to select them may help you achieve a higher Amazon Bestseller Rank–that equals more visibility and more book sales. These categories usually have lower competition than the available ones on the KDP dashboard because they're not visible to everyone. A lot of authors don't know they exist or that they need to enter their books into these categories.
Be sure to check out my article on how to find low competition categories that will help you to reach best-seller status here.Secret Kindle Categories rock because most don't know how to qualify for them=less competitionClick To Tweet
How To Unlock The Secret Amazon Categories
When you go to upload your book for the first time, you'll be offered a select list of categories to choose from. You will probably notice that these categories are very broad and do not include every subject that you see other books listing for.
Amazon does this because they want new books to be included in well-known e-book lists.
Over time, Amazon will sometimes automatically add a book to a secret category because it feels as though it belongs. If you're like me, you don't want to leave it up to fate and hope that Amazon will one day decide to include your book in a particular category.
So, to get your book showing for the category you want, just follow these simple steps:
In some cases, a specific keyword must be used in order to unlock it. Check out this Amazon page which actually lists which categories require what keyword in order to join that category:
If you can legitimately place that category name into your title, subtitle, and/or summary, it should also help to persuade the Amazon algorithm that your e-book is best served under that particular category.
If that doesn't work, and your book isn't automatically added to the particular category, there is one more step for getting Amazon to notice it.
Contact Amazon and ask them to include your book in that category. Amazon will then look at your book, it's cover, and the information you placed on your product page and will make a determination as to whether or not your book will be suitable. Be sure that this category is a legitimate fit for your book or else Amazon will reject your claim.
How to Contact Author Central
To contact Amazon so as to include your book into their secret categories, perform the following:
First go to Author Central: https://authorcentral.amazon.com/gp/help/contact-us
On the Contact Us Form:
- Under “Select an Issue” select “My Books”.
- Under “Select details” select “Update information about a book”.
- In the fields that appear, select “Browse Categories”
- Then “I want browse categories in the Product Details section.”
The Category path should look like this:
# Kindle Store > Kindle eBooks > Romance > Anthologies
Once you've submitted your email request, give it a few days and check to see whether or not Amazon placed your book in that category. You can do this quite easily by heading over to this neat Book Category Hunter Tool and entering your ASIN or ISBN-10 (if you're doing this for the paperback version of your book). It will show you exactly which categories your book is in.
In most cases, authors will see the fruits of the email labor in a matter of 24 hours…which is nice.
So, there you have it. Simple steps toward unlocking the coveted secret categories of the Amazon Kindle world. I hope you enjoyed this and please comment below on how this process worked for you.
Hey Guys, I’m Dave and when I am not sipping tea with princesses or chasing the Boogey man out of closets, I’m a Kindlepreneur and digital marketing nut – it’s my career, hobby, and passion.